Is a franchise right for you?

Education

A real estate franchise is a relationship. That’s why it’s so important to learn all you can to understand how it works. Weichert® has the information you need, all here in one place.

Benefits of franchising.

Brand recognition

Immediate access to an established brand, particularly a national one, helps do business on a larger scale.

Training & support

Extensive training programs and ongoing support keeps your team on their A-game while building confidence in their skills.

Marketing resources

Having easy access to state-of-the-art marketing tools saves you time and money. A professional, consistent look and feel will impress clients.

CRM & technology

Proven systems and cutting-edge technology can offer you a significant advantage to help increase efficiencies and productivity.

Proven results

Because a real estate franchise has been tested and refined over time, you have the benefit of joining a brand with a proven track record.

Networking

Franchisees can learn a lot from each other, from capitalizing on each other’s strengths to collaborating for growth and success.

All franchises are not created equal.

Not created equal

When considering a real estate franchise, it’s important to learn about what makes them different and successful. Do your research so that you really get to know their reputation. Start by seeking answers to these key questions:

1

How are they ranked?

Entrepreneur Franchise 500®, a leading franchise ranking, assesses several factors for franchises, including size, growth, support, brand strength, and financial stability. Does the franchise you’re considering make the list? Look for consistency, too, year over year. For example, Weichert made the Entrepreneur list, 20 years in a row.1

2

What’s the leadership style?

Culture starts at the top, so be sure to learn about what the leadership team stands for. Bill Scavone, President, Weichert Real Estate Affiliates, Inc., puts people first. “It’s important that we always deliver the best tools and support our franchisees need to provide an extraordinary experience for their clients.”

3

What’s their history?

A company that has been around for a while has likely navigated many cycles of market highs and lows. A long history, like Weichert’s (established in 1969), is a sign that the franchise can pivot when needed, remain relevant, and thrive in any market.

4

How satisfied are the franchisee owners?

To find out just how happy brokers are in their franchisee relationship you need to talk to them. Request names and contact information of some of the franchisees and ask your questions.

1The Weichert® ranking on the Entrepreneur Franchise 500 is based on financial and statistical data from July 2003 through July 2023 including financial strength, stability, growth rate, size of the system, as well as years in business, length of time franchising, start-up costs, litigation, percentage of terminations, and financing availability.

Read more about franchising to help you decide.

Check out our blogs to learn about the many important details and considerations of joining a franchise.

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Have questions?

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