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Real Estate Brokerage in The Bronx Joins Weichert® National Franchise System

— Evan Roeser

Weichert, Realtors® – Legacy Group Becomes Newest Affiliate in New York

THE BRONX, N.Y. / January 25, 2024 – Prime Realty Group, Inc., a local real estate brokerage that has served The Bronx and lower Westchester County for nearly 30 years, is proud to announce it has joined the Weichert® national franchise network. The brokerage has rebranded as Weichert, Realtors® – Legacy Group and will continue to operate from its office located at 1722 Crosby Avenue in The Bronx.

The addition of Weichert, Realtors® – Legacy Group marks the continued expansion for Weichert® in New York, increasing the brand’s presence to a total of 20 franchised offices throughout the state.

Weichert, Realtors® – Legacy Group is owned and operated by Maria Porco-Rosa, who has worked in the real estate industry since 1985 and is also a licensed insurance broker and holds a BPOR Designation.

By franchising with Weichert, Porco-Rosa saw an opportunity to leverage the organization’s industry-leading technology, tools, and systems to further the company’s real estate offerings for agents and their clients. “We are very excited to join the Weichert family,” said Porco-Rosa. “When looking at franchising opportunities, we were drawn to the family-like culture and values that Weichert upholds, which very much align with our company’s own values. We also believe the technology, tools, and resources that Weichert provides will certainly help our agents take their services to the next level and help our company grow.”

As part of the Weichert franchise network, the team at Weichert, Realtors® – Legacy Group has access to in-depth training programs, the latest technology, and the most powerful sales and marketing tools in the industry to help provide superior service to their clients.

Porco-Rosa grew up in the real estate world, visiting job sites as a youngster with her father, who worked as a developer. She became a licensed real estate agent in 1985 and worked at her father’s business, Porco Real Estate, until 1996 when she opened her own brokerage. She’s since grown her business into a highly respected and successful brokerage providing leading real estate services for The Bronx and lower Westchester communities. This past year, Porco-Rosa was the top-producing female real estate agent in The Bronx.

Porco-Rosa and her team are very active in the local community, supporting nearby schools Villa Maria Academy, Cardinal Spellman High School, and PS 71 School, as well as local organizations such as the A.F.C Rapid Youth Soccer Club and Pelham Bay Little League.

Weichert Real Estate Affiliates, Inc. President Bill Scavone was pleased to welcome the newest affiliate. “I’m thrilled to welcome our new friends at Weichert, Realtors® – Legacy Group and their clients to the Weichert family. Their team shares our client-first philosophy and has a strong reputation for exceptional customer service.”

Weichert, Realtors® – Legacy Group is an independently owned and operated Weichert affiliate. The office primarily serves The Bronx and lower Westchester County.

For more information about Weichert, Realtors® – Legacy Group, call 718-597-2300 or visit www.104bxlegacy.com.

 

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 About Weichert Real Estate Affiliates, Inc.: Weichert Real Estate Affiliates, Inc. is a top real estate franchisor established in 2001 by Jim Weichert, president, chairman and CEO of Weichert Companies, which has been in operation since 1969. The company provides a clearly defined business model for operating, managing, and marketing a real estate brokerage, along with industry-leading technology, marketing tools, and support. Its first affiliate opened in 2002, and the franchise network has since grown to over 360 offices, serving markets in over 40 states. The company has been named one of the top traditional residential real estate franchises by Entrepreneur magazine for 20 straight years and identified by Franchise Business Review as a top franchise for owner satisfaction nine years in a row. For more information about Weichert, visit Weichert.com. For more information about franchise opportunities, visit WeichertFranchise.com.

 Each Weichert® franchised office is independently owned and operated.

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