Local REALTOR® Dana Pray Completes Luxury Home Certification

— Evan Roeser

CHARLOTTE, Mich. / Feb. 21, 2023 – Local REALTOR® Dana Pray of Weichert, Realtors® – Emerald Properties in Charlotte recently completed the Luxury Homes Certification through the National Association of REALTORS®. The program provides REALTORS® with advanced training for pricing strategies, negotiation tactics, and marketing and sales strategies for luxury homes.

Through completion of the Luxury Homes Certification training program, Pray distinguished herself as an expert in the luxury market and placed herself among the 7% of REALTORS® nationwide who have been awarded the certification.

“We’re proud of Dana for continuing to expand her knowledge and skills,” said Eric Crandall, broker/owner of Weichert, Realtors® – Emerald Properties. “Dana is very dedicated to her craft, and this certification will help her continue to provide clients with exceptional service in the luxury home market.”

Weichert, Realtors® – Emerald Properties is an independently owned and operated Weichert affiliate.

For more information about Weichert, Realtors® – Emerald Properties, call 517-543-7363 or visit

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About Weichert Real Estate Affiliates, Inc.: Weichert Real Estate Affiliates, Inc. is a top real estate franchisor established in 2001 by Jim Weichert, president, chairman and CEO of Weichert Companies, which has been in operation since 1969. The company provides a clearly defined business model for operating, managing, and marketing a real estate brokerage, along with industry-leading technology, marketing tools, and coaching. Its first affiliate opened in 2002, and the franchise network has since grown to over 370 offices, serving markets in over 40 states. The company has been named one of the top traditional residential real estate franchises by Entrepreneur magazine for 19 straight years and identified by Franchise Business Review as a top franchise for owner satisfaction eight years in a row. For more information about Weichert, visit For more information about franchise opportunities, visit

 Each Weichert® franchised office is independently owned and operated.

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