MORRIS PLAINS, N.J. – Weichert Real Estate Affiliates, Inc. (WREA) is proud to announce its international expansion through a licensing agreement with HomeLovers, a prominent real estate company based in Lisbon, Portugal. The partnership marks a significant milestone as the Weichert® brand enters the international residential real estate market for the first time.
“This is a remarkable milestone for our Weichert organization,” said Bill Scavone, president of Weichert Real Estate Affiliates, Inc. “We are thrilled to partner with owner Miguel Tilli and his team and introduce the Weichert brand to Portugal. This is a great opportunity to share our resources and best practices with agents and clients worldwide. We look forward to a successful collaboration and to growing the Weichert brand internationally.”
Tilli’s brokerage will operate under the new name HomeLovers – Weichert while leveraging the well-known Weichert brand and its industry-leading systems, tools, resources, training, and support. The partnership will allow Tilli and his team to benefit from Weichert’s innovative offerings, business coaching, and vast network of successful real estate owners.
“We are very excited for this partnership with Weichert,” said Tilli. “With the growing number of American buyers in Portugal, we saw a fantastic opportunity to align with a successful American brand that can help build our credibility with these buyers. While researching potential partners, Weichert’s core values and its family-run approach really resonated with us, making it the perfect fit.”
Tilli founded HomeLovers in 2011 after working as a lawyer at his father’s company for nearly two decades. Breaking into the real estate industry, he sought to differentiate his company in the market by focusing on high-quality photography and innovative use of social media. Recognizing that many competitors failed to present homes in their best light, HomeLovers was committed to highlighting the beauty of each property and painting a picture of what life could look like in these homes.
Their strategy paid off, as HomeLovers quickly built a strong following on social media and earned a reputation for beautiful, professionally photographed listings that looked like they came from the pages of a magazine. Their attention to detail, focus on aesthetics, and desire to showcase the beauty of properties drove the company’s success as they became a leading brokerage in Portugal’s real estate market. Today, Tilli and his team of over 50 dedicated agents serve clients throughout Lisbon, Porto, Comporta, and surrounding regions. Their HomeLovers name reflects the team’s genuine love for the homes they represent and their excitement about helping others find their perfect place to call home.
With more than 50 years of success, Weichert is a proven leader and widely recognized real estate brand in the United States. The company offers a market-tested system that gives brokerage owners and sales associates the technology, tools, training, lead generation, and resources to allow them to achieve real growth in their business. The brand’s approach provides offices with a recipe for real estate success while giving them the flexibility to customize how they implement strategies within their local area to capture market share.
For more information about Weichert Real Estate Affiliates, Inc., visit www.weichertfranchise.com or call 877-533-9007.
For more information about HomeLovers – Weichert, visit www.homelovers.com, call +351-913-470-147, or email hello@homelovers.com.
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About Weichert Real Estate Affiliates, Inc.: Weichert Real Estate Affiliates, Inc. is a top real estate franchisor established in 2001 by Jim Weichert, president, chairman and CEO of Weichert Companies, which has been in operation since 1969. The company provides a clearly defined business model for operating, managing, and marketing a real estate brokerage, along with industry-leading technology, marketing tools, and support. Its first affiliate opened in 2002, and the franchise network has since grown to over 350 offices, serving markets in over 40 states. The company has appeared on the Entrepreneur Franchise 500 list as a top residential real estate franchise and been identified by Franchise Business Review as a top franchise for owner satisfaction 10 years in a row. For more information about Weichert, visit Weichert.com. For more information about franchise opportunities, visit WeichertFranchise.com.
Each Weichert® franchised office is independently owned and operated.
