MORRIS PLAINS, N.J. / October 22, 2025 – Weichert Real Estate Affiliates, Inc. welcomed hundreds of Weichert® affiliated brokers, owners, and associates from offices across the United States and from international markets in Portugal and Aruba to its national conference, Weichert SPARK, held October 7–9 at Loews Royal Pacific Resort in Universal Studios in Orlando. The event featured dynamic keynote presentations and valuable opportunities for attendees to network and share strategies with other top-performing associates across the Weichert franchise system.
The general session featured three of the country’s top real estate coaches, Brian Icenhower, David Knox, and Jeff Lobb, who offered expert strategies to elevate business performance. Jessica Lautz, Deputy Chief Economist and Vice President of Research at the National Association of REALTORS®, shared key insights on market trends and industry dynamics. Motivational speakers Karen Allen, creator of the “Stop and Shift” mental exercise and founder of the 100% Human Movement, and Drew Hanlen, considered the No. 1 NBA skills coach who works with top players and business executives, inspired the audience with personal stories, inspirational insights and actionable advice to operate at an elite level.
The sessions included several presentations from Weichert’s business consulting and marketing experts, who shared effective strategies related to business planning, building stronger client relationships, generating new listings, expanding market share, and much more. These presentations reinforced the conference’s theme of making intentional choices, operating at an elite level, and standing out from the competition to capture greater market share.
The event also provided the opportunity for attendees to network and strategize with other Weichert franchise brokers, owners, associates, and vendors throughout the three-day event. The dedicated vendor area offered additional access to explore tools and resources designed to give them a competitive edge and support the growth of their business.
“Weichert SPARK is all about bringing our network together to learn, connect, and spark new ideas and inspiration,” said Bill Scavone, president of Weichert Real Estate Affiliates, Inc. “We had so many incredible presentations packed with actionable strategies our associates can implement to grow their business. What stood out most was the passion, collaboration, and genuine sense of community among everyone in attendance. That culture of collaboration and shared purpose is one aspect that truly sets our Weichert network apart.”
With more than 50 years of success, Weichert is a proven leader and recognized real estate brand in the national market. The company offers a market-tested system that gives brokerage owners and sales associates the technology, tools, training, lead generation, and resources to allow them to achieve real growth in their business. The brand’s approach provides affiliates with a recipe for real estate success while giving them the flexibility to customize how they implement strategies within their local area to capture market share.
For more information about Weichert Real Estate Affiliates, Inc., visit www.weichertfranchise.com or call (877) 533-9007.
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About Weichert Real Estate Affiliates, Inc.: Weichert Real Estate Affiliates, Inc. is a top real estate franchisor established in 2001 by Jim Weichert, president, chairman and CEO of Weichert Companies, which has been in operation since 1969. The company provides a clearly defined business model for operating, managing, and marketing a real estate brokerage, along with industry-leading technology, marketing tools, and support. Its first affiliate opened in 2002, and the franchise network has since grown to over 350 offices, serving markets in over 40 states. The company has appeared on the Entrepreneur Franchise 500 list as a top residential real estate franchise and been identified by Franchise Business Review as a top franchise for owner satisfaction 10 years in a row. For more information about Weichert, visit Weichert.com. For more information about franchise opportunities, visit WeichertFranchise.com.
Each Weichert® franchised office is independently owned and operated.
